Commerce is the backbone of this human civilization, where every transaction is done to fulfil one or the other motifs of either side. The opportunity of commerce is of course centred on the market place. Nowadays with the advent of computers and the internet, since the inception of the new millennium, the whole world is […]
Major Changes in Google Ad Words Effect Advertisers! Google made a hush-hush announcement in which they revealed a major change in how they choose to allocate your daily ad spend. The change has shaken advertisers! Is the change in the favor of advertisers? Are they content with it? Let’s understand. According to Google: “Starting October […]
With increasing competition from Amazon, flipkart and other such platforms, retailers are struggling to survive and to increase their sales in this extremely fluctuating market. As a retailer you have to research the market and come up with effective strategies to compete. If you own a brick and mortar store, it very important to understand […]
