The world has witnessed a paradigm shift in the domain of marketing with the entry of digital marketing. Everything that was thought to be the perfect form of advertisement was exposed to the people as an incomplete form of promotional drive that gained completeness with the integration of digital marketing tactics. The inclusion of digital […]
Social media is the latest gossip and mingling hub for the people of twenty first century. Whether it is Facebook or twitter, people have their account in these to stay in the loop and trend set their way into the vibrant new virtual world. People talking to people and sharing their thoughts, achievements, memories, lifestyles […]
For those of us remotely associated with the advertising industry, the catchphrase, Content is King may not be new to them. However, for the naive and uninitiated, the key to success is any field, especially consumer-oriented business is quality and response provoking content. That this adage has found application and uses in industries beyond advertising […]
